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Privacy Policy
Privacy Policy
Insofar as no other information is provided below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for a contract to be concluded. You are not obliged to provide the data. Failure to provide the data has no consequences. This only applies insofar as no other information is provided in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Controller/Data Protection Officer
Please contact us upon request. The controller responsible for data processing is:Bert Jäckel certified Data Protection Officer udiszert Quality Seal No. 06150715,Jäckel Consulting, Am Frauenholz 24,95615 Marktredwitz Germany,+49/171/7009636,[email protected]
You can reach our Data Protection Officer directly at: [email protected]
Initiative Customer Contact via Email
If you initiate business contact with us via email, we collect your personal data (name, email address, message text) only to the extent provided by you. The data processing serves to process and respond to your contact request.
If the contact is made for the purpose of carrying out pre-contractual measures (e.g. consulting in case of purchase interest, creating an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object to the processing of your personal data based on Art. 6 para. 1 lit. f DSGVO at any time, for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted, taking into account statutory retention periods, unless you have consented to further processing and use.
Collection and Processing when using the Contact Form
When using the contact form, we collect your personal data (name, email address, message text) only to the extent provided by you. The data processing serves the purpose of making contact.
If the contact is made for the execution of pre-contractual measures (e.g. consultation in case of purchase interest, creation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our predominant legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to the processing of your personal data based on Art. 6 para. 1 lit. f DSGVO at any time, for reasons arising from your particular situation.
We use your email address only for the processing of your inquiry. Your data will be deleted afterwards, taking into account statutory retention periods, unless you have consented to further processing and use.
To technically provide and manage the revocation function on our online presence, we use a software solution from a third-party provider in the context of commissioned processing, namelyOur own plugin for the revocation button
The personal data collected from you when using the revocation function will be transmitted to the servers of the aforementioned third-party providers.
Customer Account Orders
Customer Account
When opening a customer account, we collect your personal data to the extent specified therein. The data processing serves the purpose of improving your shopping experience and simplifying the ordering process. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing that took place based on the consent until the revocation. Your customer account will then be deleted.
Data Collection when Submitting a Comment or Review
When commenting on or reviewing an article or post, we collect your personal data (name, email address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting/reviewing and displaying comments/reviews.
For the purpose of verifying your review/comment, we also collect the following data: Order number, , , .
By submitting the comment/review, you consent to the processing of the transmitted data. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us, without affecting the lawfulness of the processing that occurred prior to the revocation. Your personal data will then be deleted.
When publishing your comment/review, only the name you provided will be published.
Use of the Trusted Shops Evaluation System (Trustbadge)
We use the evaluation system of Trusted Shops SE, Subbelrather Str. 15C, 50823 Köln; „Trusted Shops“) on our website.
Trusted Shops and we are joint controllers for the collection of your data and transmission of this data to Trusted Shops when using the service. The basis for this is an agreement between us and Trusted Shops on the joint processing of personal data.
According to this, we and Trusted Shops are equally responsible for fulfilling the obligations under the DSGVO, in particular for fulfilling the information obligations under Art. 13, 14 DSGVO and for granting the rights of the data subjects under Art. 15 - 21 DSGVO. You can find more information on this at https://help.etrusted.com/hc/de/article_attachments/4422901015569.
Trusted Shops enables us to collect customer reviews and display them via the „Trustbadge“ on our website, providing you with an insight into the quality of our services.
After an order, you may receive an invitation to submit a review from us or Trusted Shops and subsequently submit a review. In this process, the following data will be processed by us or Trusted Shops: email address, order information (order total, order number, product purchased, if applicable). This data may also be used for the purpose of verifying your review, if necessary.
When our website is accessed and the Trustbadge is displayed, we or Trusted Shops will also process the following data: your IP address, date and time of access, amount of data transferred, and the requesting provider.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent, provided you have explicitly agreed to the transfer of your data and receipt of the review invitation. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
For more information on data protection at Trusted Shops, please visit: https://www.trustedshops.de/impressum-datenschutz/#datenschutz.
Use of the e-mail address for sending newsletters
We use your e-mail address to send information and offers via newsletter, provided you have explicitly consented to this. The data processing serves solely the purpose of advertising. To this end, we process your e-mail address as well as any additional data you may have voluntarily provided when signing up for our newsletter.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list. Despite removal from the distribution list, we may continue to store your e-mail address in a so-called blacklist to prevent you from receiving newsletter e-mails from us in the future. This storage is based on Art. 6 (1) lit. f DSGVO and is in our and your legitimate interest to prevent the reuse of your e-mail address for sending our newsletter. You have the right to object to the processing of your personal data at any time, for reasons arising from your particular situation.
Use of rapidmail
We use the service of rapidmail GmbH (Wentzingerstraße 21
79106 Freiburg im Breisgau; "rapidmail") for newsletter dispatch as part of a contract processing.
We pass on the information you provided during newsletter registration (email address, possibly first and last name) to rapidmail. The data processing serves the purpose of sending newsletters and their statistical evaluation.
To evaluate newsletter campaigns, the sent newsletters contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data, such as IP address, browser type, and device, as well as the time. From this data, usage profiles can be created under a pseudonym. The collected data is not used to personally identify you. The collected data is only used for statistical evaluation to improve newsletter campaigns.
The processing of your personal data is based on Art. 6 (1) lit. f DSGVO due to our overriding legitimate interest in a targeted, advertising-effective, and user-friendly newsletter system. You have the right to object to these processing operations concerning your personal data at any time, for reasons arising from your particular situation.
For more information and the rapidmail privacy policy, please visit: https://www.rapidmail.de/datenschutz and https://www.rapidmail.de/hilfe/kategorie/statistiken.
Shipping service provider Inventory management
Disclosure of e-mail address to shipping companies for information on shipping status
We pass on your e-mail address to the shipping company as part of the contract processing, provided you have given your explicit consent in the ordering process. The disclosure serves the purpose of informing you by e-mail about the shipping status. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us or the shipping company, without affecting the lawfulness of the processing that took place based on the consent until the revocation.
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of a contract processing agreement. To do this, your personal data collected during the ordering process will be transmitted to
Büroware - SoftENGINE GmbH
The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is based on Art. 6 para. 1 lit. b DSGVO.
Payment service providers
Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on the user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that enables the unique identification of the browser when the website is called up again.
We use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, ("Cookiebot") on our website.
The tool enables you to grant consent to data processing via the website, in particular the setting of cookies, and to exercise your right of revocation for consents already granted. Data processing serves the purpose of obtaining and documenting the necessary consents for data processing and thus complying with legal obligations.
To do this, cookies may be used. This can involve collecting and transmitting the following information to Cookiebot: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. No further disclosure of this data to other third parties takes place.
Data processing is carried out to fulfill a legal obligation based on Article 6 (1) (c) of the GDPR.
Further information on data protection at Cookiebot can be found at: https://www.cookiebot.com/de/privacy-policy/
Analysis Ad Tracking Affiliate
Use of Google Analytics 4
We use the Google Analytics 4 web analysis service from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
Data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. To this end, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet use to the website operator.
This can involve collecting the following information: IP address, date and time of page view, click path, information about the browser and device you use, visited pages, referrer URL (website from which you accessed our website), location data, purchase activities.Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices, and all other data Google has about you.
Google will shorten your IP address within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transferred.
Google uses technologies like cookies, browser storage, and tracking pixels that enable the analysis of your use of the website.The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR.
The processing of your personal data is based on your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
We use the advanced implementation of the consent mode (Advanced Consent Mode). In this case, even if consent is not given, user data will be transmitted to Google in the form of "pings". These pings can contain the following information: IP address to derive the IP country (no logging of the IP address takes place), date and time of page view, URL of the visited pages, user agent, referrer URL (website from which our website was accessed), or information about triggering website events, such as a conversion. Based on this information, Google performs modeling of user data to enable comprehensive usage analysis even if consent is denied.
The information generated about your use of this website is usually transferred to a Google server in the USA and stored there. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF).Google has certified itself under the TADPF and has thus undertaken to comply with European data protection principles.Both Google and US government agencies have access to your data.
Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites, at https://policies.google.com/privacy?hl=de&gl=de, and at https://business.safety.google/privacy/.
Use of Matomo
We use the analysis tool Matomo from InnoCraft Ltd. (150 Willis St, 6011 Wellington, New Zealand; "Matomo") on our website.
The data processing serves the purpose of analyzing this website and its visitors. This can include the collection of the following information: (anonymized) IP address, information about the browser you use and the device (device) you use, files you click on or download, clicks on links to third-party websites, referrer URL (website from which you accessed our website), URL of our website, number of your visits, time of your first visit, date and time of visit, time zone, location data. From these data, usage profiles can be created under a pseudonym. The data collected with Matomo technologies will not be used to personally identify the visitor to this website and will not be combined with personal data about the bearer of the pseudonym.
To do this, cookies are used that enable the recognition of the internet browser.
The use of cookies or similar technologies is carried out with your consent based on Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is carried out with your consent based on Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
For more information about data protection with Matomo, please visit https://matomo.org/matomo-cloud-privacy-policy/ and https://matomo.org/gdpr-analytics/.
We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; "Microsoft") on our website.
Data processing serves marketing and advertising purposes and the purpose of measuring the success of advertising measures (conversion tracking). We learn the total number of users who clicked on one of our ads and were redirected to a page marked with a conversion tracking tag. However, this does not make it possible to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels, which enable analysis of your use of the website. When you click on a Microsoft Advertising ad, a cookie for conversion tracking is placed on your computer. This cookie has a limited validity and does not serve to personally identify you. If you visit certain pages of our website and the cookie has not yet expired, Microsoft and we can recognize that you clicked on the ad and were redirected to this page. This may involve collecting the following information: IP address, identifiers assigned by Microsoft (tags), information about the browser and device you use, referrer URL (website from which you accessed our website), URL of our website.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Microsoft has been certified according to the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is based on your consent in accordance with Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
More information about data protection and the cookies used by Microsoft can be found here.
Plug-ins and Miscellaneous
We use the reCAPTCHA service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website as part of a contract data processing agreement. The query serves the purpose of distinguishing between input made by a human and automated, machine processing. To do this, your input will be transmitted to Google and further used there. Additionally, your IP address and potentially other data required by Google for the reCAPTCHA service will be transmitted to Google. This data will be processed by Google within the European Union and may also be transferred to servers of Google LLC in the USA. The USA has an adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This serves the purpose of distinguishing between input made by a human and automated, machine processing. In the background, Google collects and analyzes usage data that Invisible reCaptcha uses to distinguish regular users from bots. To do this, your input is transmitted to Google and further used there. Additionally, your IP address and potentially other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
These data are processed by Google within the European Union and may also be transferred to servers of Google LLC in the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on § 25 Abs. 1 S. 1 TDDDG in conjunction with Art. 6 Abs. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent based on Art. 6 Abs. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
Further information about Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy
Use of Cloudflare
We use the Cloudflare CDN content delivery network from Cloudflare Inc. (101 Townsend St, San Francisco, CA 94107, USA; “Cloudflare”) on our website. This is a cross-regional network of servers in various data centers, which our web server connects to and through which specific content of our website is delivered.
The data processing serves the purpose of optimizing the loading times of our website and making our offer more user-friendly.
In doing so, the following information may be collected, among other things: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files).
Your data may be transmitted to the USA in individual cases. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Cloudflare has been certified according to the TADPF and has thus committed to complying with European data protection principles.
The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to these processing operations of your personal data at any time, for reasons arising from your particular situation, based on Art. 6 para. 1 lit. f DSGVO.
You can find more information on data protection when using Cloudflare at https://www.cloudflare.com/de-de/privacypolicy/.
Use of Google Maps
We use the Google Maps map embedding function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland, "Google") on our website.
This function allows the visual representation of geographical information and interactive maps. When calling up the pages into which Google Maps maps are embedded, Google also collects, processes, and uses data from visitors to the websites.
Your data may also be transmitted to the USA in the process. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
You can find more detailed information about Google's collection and use of data in Google's privacy policy at https://www.google.com/privacypolicy.html. There, in the Privacy Center, you also have the option to change your settings so that you can manage and protect your data processed by Google.
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website. YouTube is an affiliate of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website, with the "Enhanced Privacy Mode" option enabled. This means that YouTube does not store any information about visitors to the website. Only when you view a video are details transmitted to and stored by YouTube. Your data may be transmitted to the USA in certain cases. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is carried out with your consent based on Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
Further information on the collection and use of data by YouTube and Google, as well as your related rights and options for protecting your privacy, can be found in YouTube's privacy policy at https://www.youtube.com/t/privacy.
Use of Vimeo
We use plug-ins of Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; "Vimeo") on our website to integrate videos from the "Vimeo" portal.
When you access pages on our website that are equipped with such a plug-in, a connection is established to the Vimeo servers and the plug-in is displayed on the page by notifying your browser. This transmits your IP address and the information of which of our pages you have visited to the Vimeo servers.
If you are logged in to Vimeo, Vimeo assigns this information to your personal user account. When using the plug-in functions (e.g., by starting a video by activating the corresponding button), this information is also assigned to your Vimeo account.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Vimeo has been certified under the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on § 25 Abs. 1 S. 1 TDDDG in conjunction with Art. 6 Abs. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent based on Art. 6 Abs. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
For more information on the purpose and scope of data collection, as well as further use and processing of data by Vimeo, and your related rights and options for protecting your privacy, please refer to Vimeo's privacy policy: https://vimeo.com/privacy
Integration of the Händlerbund Member Logo
On our website, the Händlerbund member logo (Händlerbund e.V., Kohlgartenstraße 11 - 13, 04315 Leipzig) is integrated. When you access our website, the browser used on your device automatically sends information to the Händlerbund e.V. server. This information is temporarily stored in a so-called server log file for 7 days. The following information is recorded and stored without your intervention until automated deletion:
Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of ensuring a uniform display of fonts on our website. To load the fonts, a connection to Google's servers is established when the page is accessed. This may involve the use of cookies. In this process, your IP address and information about the browser you use are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transmitted to the USA in certain cases. The USA has an adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that took place prior to the revocation.
For more information on data processing and data protection, please visit https://www.google.de/intl/de/policies/ and https://developers.google.com/fonts/faq.
Use of an AI-powered speech assistant for receiving incoming calls
To automate the processing of telephone inquiries, we use the IONOS AI telephone assistant. This processes conversation content on our behalf to capture, forward, or respond to your request. This involves the use of automatic speech recognition (Speech-to-Text), semantic analysis (Natural Language Processing), and possibly text generation (Text-to-Speech).
Conversation content may be recorded, transcribed, or documented. This only occurs if you have been informed accordingly at the beginning of the conversation and continue the conversation. You can terminate the connection at any time to avoid processing.
In particular, your statements in the conversation, technical connection data (date, time, duration), and possibly voluntarily provided master data such as name or phone number are processed. Additionally, interaction data is processed, such as for conversation guidance or in case of interruptions. The legal basis is Art. 6 para. 1 lit. b DSGVO (for contract initiation or execution) and Art. 6 para. 1 lit. f DSGVO (legitimate interest in efficient and scalable communication).
To implement this technically, we use subcontractors, in particular for hosting, speech recognition, and semantic analysis. In this process, personal data may also be transmitted to the USA by the subcontractor. As a rule, this occurs on the basis of an adequacy decision pursuant to Art. 45 DSGVO, since the service providers are certified under the EU-U.S. Data Privacy Framework. If such a decision is lacking, the transmission occurs on the basis of standard contractual clauses pursuant to Art. 46 para. 2 lit. c DSGVO and additional protective measures. The requirements of Art. 44 DSGVO are complied with.
To improve speech processing, pseudonymized data may be used for training purposes. It is excluded or significantly impeded to trace back to individual persons. Automated decision-making within the meaning of Art. 22 DSGVO does not take place.
Storage only occurs for as long as it is necessary for the aforementioned purposes. Afterwards, the data is automatically deleted or anonymized.
Use of an AI-powered chat assistant
We use an AI-powered chat assistant on our website. If you make an inquiry, your inputs as well as – for logged-in customers – relevant order data from your customer account (e.g. order status, delivery information) will be used to answer your inquiry.
These data are processed on our behalf by the IONOS AI Model Hub, a service of IONOS SE, based in Germany. The processing takes place exclusively in German data centers of IONOS SE within the European Union. No transmission to third countries (e.g. to the USA) takes place. Your data will not be used to improve or train AI models and will not be passed on to third parties.
We have concluded an order processing agreement with IONOS SE in accordance with Art. 28 DSGVO; IONOS acts solely on our instructions. Further information on data protection at IONOS can be found at cloud.ionos.de/datensicherheit.
The chat assistant is only activated if you have agreed to at least the "Preferences" category within our cookie banner; you can revoke this consent at any time.
The legal basis for the processing is Art. 6 para. 1 lit. b DSGVO (initiation or execution of a contract) as well as Art. 6 para. 1 lit. f DSGVO (legitimate interest in efficient and user-friendly customer support). No automated decision-making within the meaning of Art. 22 DSGVO takes place. The data will be deleted as soon as they are no longer necessary for the aforementioned purposes.
Customer account Orders
Data Subject Rights and Storage Period
Duration of storage
After complete contract fulfillment, the data will initially be stored for the duration of the warranty period, then, taking into account statutory, in particular tax and commercial law retention periods, and then deleted after the expiration of the period, unless you have consented to further processing and use.
Rights of the data subject
You have the following rights under the conditions of the law according to Art. 15 to 20 DSGVO: Right to information, to correction, to erasure, to restriction of processing, to data portability.
Additionally, you have a right to object to the processing according to Art. 21 Abs. 1 DSGVO, which is based on Art. 6 Abs. 1 f DSGVO, as well as to the processing for the purpose of direct marketing.
Right to lodge a complaint with the supervisory authority
You have, pursuant to Art. 77 DSGVO, the right to lodge a complaint with the supervisory authority if you are of the opinion that the processing of your personal data is not lawful.
A complaint can be lodged, among other things, with the supervisory authority responsible for us, which can be contacted at the following address:
Bavarian State Office for Data Protection Supervision (BayLDA)
Promenade 18
91522 Ansbach
Tel.: +49 981 1800930
Fax: +49 981 180093800
E-Mail: [email protected]
Right to Object
If the personal data processing operations listed here are based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to these processing operations at any time, for reasons arising from your particular situation, with effect for the future.
After an objection has been made, the processing of the affected data will be terminated, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defense of legal claims.
Insofar as no other information is provided below, the provision of your personal data is neither legally nor contractually required, nor is it necessary for a contract to be concluded. You are not obliged to provide the data. Failure to provide the data has no consequences. This only applies insofar as no other information is provided in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Server Log Files
You can visit our websites without disclosing personal information.
Each time you access our website, usage data is transmitted to us or our web host / IT service provider by your internet browser and stored in log data (so-called server log files). The stored data includes, for example, the name of the page accessed, date and time of retrieval, IP address, amount of data transferred, and the requesting provider.
The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our services.
ContactThe processing is carried out on the basis of Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in ensuring the trouble-free operation of our website and improving our services.
Controller/Data Protection Officer
Please contact us upon request. The controller responsible for data processing is:Bert Jäckel certified Data Protection Officer udiszert Quality Seal No. 06150715,Jäckel Consulting, Am Frauenholz 24,95615 Marktredwitz Germany,+49/171/7009636,[email protected]
You can reach our Data Protection Officer directly at: [email protected]
Initiative Customer Contact via Email
If you initiate business contact with us via email, we collect your personal data (name, email address, message text) only to the extent provided by you. The data processing serves to process and respond to your contact request.
If the contact is made for the purpose of carrying out pre-contractual measures (e.g. consulting in case of purchase interest, creating an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object to the processing of your personal data based on Art. 6 para. 1 lit. f DSGVO at any time, for reasons arising from your particular situation.
We only use your email address to process your request. Your data will then be deleted, taking into account statutory retention periods, unless you have consented to further processing and use.
Collection and Processing when using the Contact Form
When using the contact form, we collect your personal data (name, email address, message text) only to the extent provided by you. The data processing serves the purpose of making contact.
If the contact is made for the execution of pre-contractual measures (e.g. consultation in case of purchase interest, creation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our predominant legitimate interest in processing and responding to your inquiry. In this case, you have the right to object to the processing of your personal data based on Art. 6 para. 1 lit. f DSGVO at any time, for reasons arising from your particular situation.
We use your email address only for the processing of your inquiry. Your data will be deleted afterwards, taking into account statutory retention periods, unless you have consented to further processing and use.
Collection and Processing when using the Revocation Button
If you have concluded a contract through our online presence, we provide you with a revocation function (revocation button) that allows you to submit your revocation declaration directly.
When using the revocation function, we collect your personal data (name, email address, specification for identifying the contract or part of the contract you wish to revoke, as well as the time of submission of the revocation declaration) only to the extent you have made available. The data processing serves the purpose of providing you with the legally required option to revoke your contract and to properly process your revocation.
If the contact concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 (1) lit. b DSGVO. Otherwise, the data processing is carried out on the basis of Art. 6 (1) lit. c DSGVO, to fulfill a legal obligation to provide you with a revocation function on our online presence.
We only use your email address to process your revocation declaration. Your data will then be deleted, taking into account statutory retention periods, unless you have consented to further processing and use.
Disclosure to Third-Party Providers (Plugin Usage)To technically provide and manage the revocation function on our online presence, we use a software solution from a third-party provider in the context of commissioned processing, namelyOur own plugin for the revocation button
The personal data collected from you when using the revocation function will be transmitted to the servers of the aforementioned third-party providers.
The processing of your personal data serves the purpose of fulfilling the legal requirements for the design of the revocation function in a legally secure manner and is carried out on the basis of Art. 6 (1) lit. c DSGVO. This data processing is also carried out on the basis of Art. 6 (1) lit. f DSGVO due to our overriding legitimate interest in providing you with a user-friendly revocation option. In this case, you have the right to object to the processing of your personal data at any time, for reasons arising from your particular situation, based on Art. 6 (1) lit. f DSGVO.
Customer Account
When opening a customer account, we collect your personal data to the extent specified therein. The data processing serves the purpose of improving your shopping experience and simplifying the ordering process. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing that took place based on the consent until the revocation. Your customer account will then be deleted.
Collection, Processing, and Transfer of Personal Data during Orders
When placing an order, we collect and process your personal data only to the extent necessary for the fulfillment and processing of your order, as well as for handling your inquiries. The provision of data is required for the conclusion of the contract. Failure to provide the data will result in the inability to conclude a contract. The processing is based on Art. 6 (1) lit. b DSGVO and is necessary for the fulfillment of a contract with you.
In this context, your data may be transferred to, for example, shipping companies, dropshipping or fulfillment providers, payment service providers, service providers for order processing, and IT service providers. In all cases, we strictly adhere to the legal requirements. The scope of data transmission is limited to the minimum necessary.
Reviews Advertising Data Collection when Submitting a Comment or Review
When commenting on or reviewing an article or post, we collect your personal data (name, email address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting/reviewing and displaying comments/reviews.
For the purpose of verifying your review/comment, we also collect the following data: Order number, , , .
By submitting the comment/review, you consent to the processing of the transmitted data. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us, without affecting the lawfulness of the processing that occurred prior to the revocation. Your personal data will then be deleted.
When publishing your comment/review, only the name you provided will be published.
Use of the Trusted Shops Evaluation System (Trustbadge)
We use the evaluation system of Trusted Shops SE, Subbelrather Str. 15C, 50823 Köln; „Trusted Shops“) on our website.
Trusted Shops and we are joint controllers for the collection of your data and transmission of this data to Trusted Shops when using the service. The basis for this is an agreement between us and Trusted Shops on the joint processing of personal data.
According to this, we and Trusted Shops are equally responsible for fulfilling the obligations under the DSGVO, in particular for fulfilling the information obligations under Art. 13, 14 DSGVO and for granting the rights of the data subjects under Art. 15 - 21 DSGVO. You can find more information on this at https://help.etrusted.com/hc/de/article_attachments/4422901015569.
Trusted Shops enables us to collect customer reviews and display them via the „Trustbadge“ on our website, providing you with an insight into the quality of our services.
After an order, you may receive an invitation to submit a review from us or Trusted Shops and subsequently submit a review. In this process, the following data will be processed by us or Trusted Shops: email address, order information (order total, order number, product purchased, if applicable). This data may also be used for the purpose of verifying your review, if necessary.
When our website is accessed and the Trustbadge is displayed, we or Trusted Shops will also process the following data: your IP address, date and time of access, amount of data transferred, and the requesting provider.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent, provided you have explicitly agreed to the transfer of your data and receipt of the review invitation. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
For more information on data protection at Trusted Shops, please visit: https://www.trustedshops.de/impressum-datenschutz/#datenschutz.
Use of the e-mail address for sending newsletters
We use your e-mail address to send information and offers via newsletter, provided you have explicitly consented to this. The data processing serves solely the purpose of advertising. To this end, we process your e-mail address as well as any additional data you may have voluntarily provided when signing up for our newsletter.
The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list. Despite removal from the distribution list, we may continue to store your e-mail address in a so-called blacklist to prevent you from receiving newsletter e-mails from us in the future. This storage is based on Art. 6 (1) lit. f DSGVO and is in our and your legitimate interest to prevent the reuse of your e-mail address for sending our newsletter. You have the right to object to the processing of your personal data at any time, for reasons arising from your particular situation.
Use of rapidmail
We use the service of rapidmail GmbH (Wentzingerstraße 21
79106 Freiburg im Breisgau; "rapidmail") for newsletter dispatch as part of a contract processing.
We pass on the information you provided during newsletter registration (email address, possibly first and last name) to rapidmail. The data processing serves the purpose of sending newsletters and their statistical evaluation.
To evaluate newsletter campaigns, the sent newsletters contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data, such as IP address, browser type, and device, as well as the time. From this data, usage profiles can be created under a pseudonym. The collected data is not used to personally identify you. The collected data is only used for statistical evaluation to improve newsletter campaigns.
The processing of your personal data is based on Art. 6 (1) lit. f DSGVO due to our overriding legitimate interest in a targeted, advertising-effective, and user-friendly newsletter system. You have the right to object to these processing operations concerning your personal data at any time, for reasons arising from your particular situation.
For more information and the rapidmail privacy policy, please visit: https://www.rapidmail.de/datenschutz and https://www.rapidmail.de/hilfe/kategorie/statistiken.
Shipping service provider Inventory management
Disclosure of e-mail address to shipping companies for information on shipping status
We pass on your e-mail address to the shipping company as part of the contract processing, provided you have given your explicit consent in the ordering process. The disclosure serves the purpose of informing you by e-mail about the shipping status. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us or the shipping company, without affecting the lawfulness of the processing that took place based on the consent until the revocation.
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of a contract processing agreement. To do this, your personal data collected during the ordering process will be transmitted to
Büroware - SoftENGINE GmbH
The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is based on Art. 6 para. 1 lit. b DSGVO.
Payment service providers
Use of Klarna Payment Options
We use the payment service of Klarna Bank AB (publ) (Sveavägen 46, 111 34 Stockholm, Sweden; „Klarna“) on our website. When you select and use Klarna payment, the data required for payment processing is transmitted to Klarna to fulfill the contract with you using the chosen payment method. This processing is based on Art. 6 (1) lit. b DSGVO.
In this process, cookies may be stored that enable the recognition of your browser. The data processing that occurs in this context is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object to this processing of your personal data at any time, for reasons arising from your particular situation.
In this process, cookies may be stored that enable the recognition of your browser. The data processing that occurs in this context is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in offering a customer-oriented range of payment methods. You have the right to object to this processing of your personal data at any time, for reasons arising from your particular situation.
„Pay Later“ (Invoice), „Pay Now“ (Payment by Direct Debit, Credit Card, Instant Transfer), „Financing“ (Installment Purchase)
For certain payment methods, such as „Pay Later“ (Invoice), „Pay Now“ (Payment by Direct Debit, Credit Card, Instant Transfer), „Financing“ (Installment Purchase), Klarna reserves the right to obtain a credit report based on mathematical-statistical methods using credit agencies.
To do this, Klarna transmits the personal data required for a credit check, such as first and last name, address, gender, email address, IP address, and data related to the order, to a credit agency for the purpose of identity and credit checks, and uses the information received about the statistical probability of payment default to make a balanced decision about the establishment, execution, or termination of the contractual relationship. The credit report may include probability values (score values) that are calculated using scientifically recognized mathematical-statistical methods, and which include address data in their calculation. Your legitimate interests are taken into account in accordance with the legal provisions. The data processing serves the purpose of credit checking for contract initiation. The processing is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in protecting against payment default, if Klarna grants advance payment. You have the right to object to this processing of your personal data at any time, for reasons arising from your particular situation, by notifying Klarna. Providing the data is necessary for the conclusion of the contract with the desired payment method. Failure to provide the data will result in the contract not being concluded with the selected payment method.
You can find more information, in particular on which credit agencies Klarna passes on your personal data to, under https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies.
You can find general information about Klarna at: https://www.klarna.com/de/. Your personal data will be processed by Klarna in accordance with the applicable data protection regulations and as described in Klarna's data protection regulations under https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.
Use of the payment service provider Mollie
We use the payment service provider Mollie B.V. (Keizersgracht 313, 1016 EE Amsterdam, Netherlands; "Mollie") for payment processing on our website. The data processing serves the purpose of offering you various payment methods by processing payments through the payment service provider Mollie. If you choose one of the payment options of the payment service provider Mollie, the data required for payment processing will be transmitted to Mollie. This includes your payment data (e.g., bank account number or credit card number), your IP address, your internet browser, and device type, as well as, in some cases, your first and last name, address data, and information about the product or service you have purchased from us. This data processing is carried out on the basis of Art. 6 (1) lit. b DSGVO. Further information on data processing when using the payment service provider Mollie can be found in the corresponding https://www.mollie.com/de/legal/privacy
We use the payment service provider Mollie B.V. (Keizersgracht 313, 1016 EE Amsterdam, Netherlands; "Mollie") for payment processing on our website. The data processing serves the purpose of offering you various payment methods by processing payments through the payment service provider Mollie. If you choose one of the payment options of the payment service provider Mollie, the data required for payment processing will be transmitted to Mollie. This includes your payment data (e.g., bank account number or credit card number), your IP address, your internet browser, and device type, as well as, in some cases, your first and last name, address data, and information about the product or service you have purchased from us. This data processing is carried out on the basis of Art. 6 (1) lit. b DSGVO. Further information on data processing when using the payment service provider Mollie can be found in the corresponding https://www.mollie.com/de/legal/privacy
Data collection and processing for payment methods via installment purchase, SEPA direct debit, and invoice via Ratepay
When paying via the payment methods "Ratepay purchase on account" and/or "Ratepay direct debit" and/or "Ratepay purchase in installments", your personal data provided during the ordering process (first and last name, address, date of birth, email address, phone number, and, in the case of SEPA direct debit, the specified bank account details) will be collected and transmitted to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay"). The data transmission serves the purpose of enabling Ratepay to conduct a risk analysis for the processing of your purchase with the desired payment method.
The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO due to the legitimate interest in determining whether you will be able to meet your payment obligations and to exclude any fraudulent intention by using your data to commit crimes.
As part of the risk analysis, Ratepay reserves the right to obtain a credit report based on mathematical-statistical methods using credit agencies, if necessary. To do this, Ratepay transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution, or termination of the contractual relationship. An overview of the credit agencies used by Ratepay can be found at: https://www.ratepay.com/legal-payment-creditagencies/. The credit report may include probability values (score values) calculated using scientifically recognized mathematical-statistical methods, which take into account address data, among other things. Your legitimate interests will be taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit checking for contract initiation. The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO due to our overriding legitimate interest in protecting against payment default if Ratepay grants advance payment.
You have the right to object to this processing of your personal data, which is based on Art. 6 (1) lit. f DSGVO, at any time by notifying us or Ratepay, for reasons arising from your particular situation. The provision of the data is necessary for the conclusion of the contract with the desired payment method. Failure to provide the data will result in the contract not being concluded with the chosen payment method.
Further information on the payment methods and data processing when using the payment service can be found in the corresponding privacy policy at https://www.ratepay.com/legal-payment-terms/ and https://www.ratepay.com/legal-payment-dataprivacy/.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on the user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that enables the unique identification of the browser when the website is called up again.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before a cookie is set and decide individually whether to accept it, as well as prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may not be able to use all functions of this website in their entirety if you do so.
You can find information on how to manage cookies (including deactivation) for the most common browsers under the following links:
Chrome: https://support.google.com/accounts/answer/61416?hl=de
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Technically Necessary Cookies
To the extent that no other information is provided in this privacy policy, we only use these technically necessary cookies to make our offer more user-friendly, effective, and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized again after a page change.
The use of cookies or similar technologies is based on Section 25 (2) of the TTDSG. The processing of your personal data is based on Article 6 (1) (f) of the GDPR, from our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
You have the right to object to the processing of your personal data at any time for reasons arising from your particular situation.
Use of CookiebotWe use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, ("Cookiebot") on our website.
The tool enables you to grant consent to data processing via the website, in particular the setting of cookies, and to exercise your right of revocation for consents already granted. Data processing serves the purpose of obtaining and documenting the necessary consents for data processing and thus complying with legal obligations.
To do this, cookies may be used. This can involve collecting and transmitting the following information to Cookiebot: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. No further disclosure of this data to other third parties takes place.
Data processing is carried out to fulfill a legal obligation based on Article 6 (1) (c) of the GDPR.
Further information on data protection at Cookiebot can be found at: https://www.cookiebot.com/de/privacy-policy/
Analysis Ad Tracking Affiliate
Use of Google Analytics 4
We use the Google Analytics 4 web analysis service from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
Data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. To this end, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet use to the website operator.
This can involve collecting the following information: IP address, date and time of page view, click path, information about the browser and device you use, visited pages, referrer URL (website from which you accessed our website), location data, purchase activities.Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices, and all other data Google has about you.
Google will shorten your IP address within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transferred.
Google uses technologies like cookies, browser storage, and tracking pixels that enable the analysis of your use of the website.The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR.
The processing of your personal data is based on your consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
We use the advanced implementation of the consent mode (Advanced Consent Mode). In this case, even if consent is not given, user data will be transmitted to Google in the form of "pings". These pings can contain the following information: IP address to derive the IP country (no logging of the IP address takes place), date and time of page view, URL of the visited pages, user agent, referrer URL (website from which our website was accessed), or information about triggering website events, such as a conversion. Based on this information, Google performs modeling of user data to enable comprehensive usage analysis even if consent is denied.
The information generated about your use of this website is usually transferred to a Google server in the USA and stored there. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF).Google has certified itself under the TADPF and has thus undertaken to comply with European data protection principles.Both Google and US government agencies have access to your data.
Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites, at https://policies.google.com/privacy?hl=de&gl=de, and at https://business.safety.google/privacy/.
Use of Matomo
We use the analysis tool Matomo from InnoCraft Ltd. (150 Willis St, 6011 Wellington, New Zealand; "Matomo") on our website.
The data processing serves the purpose of analyzing this website and its visitors. This can include the collection of the following information: (anonymized) IP address, information about the browser you use and the device (device) you use, files you click on or download, clicks on links to third-party websites, referrer URL (website from which you accessed our website), URL of our website, number of your visits, time of your first visit, date and time of visit, time zone, location data. From these data, usage profiles can be created under a pseudonym. The data collected with Matomo technologies will not be used to personally identify the visitor to this website and will not be combined with personal data about the bearer of the pseudonym.
To do this, cookies are used that enable the recognition of the internet browser.
The use of cookies or similar technologies is carried out with your consent based on Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is carried out with your consent based on Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
For more information about data protection with Matomo, please visit https://matomo.org/matomo-cloud-privacy-policy/ and https://matomo.org/gdpr-analytics/.
Use of Google Ads Conversion Tracking
We use the online advertising program "Google Ads" and, within this framework, conversion tracking (visit action evaluation) on our website. Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data, and therefore do not serve the purpose of personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Therefore, there is no possibility that cookies can be tracked across the websites of Ads customers.
The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics. This is how we learn the total number of users who clicked on one of our ads and were redirected to a page equipped with a conversion tracking tag. However, we do not receive any information that could be used to personally identify users. We use the advanced implementation of the consent mode (Advanced Consent Mode). In this case, even if no consent is given, user data is transmitted to Google in the form of "pings". These pings can contain, among other things, the following information: IP address for deriving the IP country (no logging of the IP address takes place), date and time of the page call, URL of the visited pages, user agent, referrer URL (website via which our website was accessed), or information about the triggering of website events, such as a conversion. Based on this information, Google performs modeling of usage data to enable a comprehensive usage analysis despite the refusal of consent.
Your data may be transmitted to the servers of Google LLC in the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
We use the online advertising program "Google Ads" and, within this framework, conversion tracking (visit action evaluation) on our website. Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data, and therefore do not serve the purpose of personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Therefore, there is no possibility that cookies can be tracked across the websites of Ads customers.
The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics. This is how we learn the total number of users who clicked on one of our ads and were redirected to a page equipped with a conversion tracking tag. However, we do not receive any information that could be used to personally identify users. We use the advanced implementation of the consent mode (Advanced Consent Mode). In this case, even if no consent is given, user data is transmitted to Google in the form of "pings". These pings can contain, among other things, the following information: IP address for deriving the IP country (no logging of the IP address takes place), date and time of the page call, URL of the visited pages, user agent, referrer URL (website via which our website was accessed), or information about the triggering of website events, such as a conversion. Based on this information, Google performs modeling of usage data to enable a comprehensive usage analysis despite the refusal of consent.
Your data may be transmitted to the servers of Google LLC in the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until the revocation.
For more information and Google's privacy policy, please visit: https://www.google.de/policies/privacy/ or https://business.safety.google/privacy/
For more information and Google's privacy policy, please visit: https://www.google.de/policies/privacy/ or https://business.safety.google/privacy/
Use of the Remarketing or "Similar Audiences" Function of Google Inc.
We use the Remarketing or "Similar Audiences" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. To perform the analysis of website usage, which forms the basis for creating interest-based advertisements, Google uses cookies. Through these cookies, visits to the website and anonymized data on website usage are recorded. No personal data of website visitors is stored. If you visit another website in the Google Display Network, you will be shown advertisements that are likely to take into account the product and information areas you previously accessed.
Your data may be transmitted to servers of Google LLC in the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified according to the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is based on your consent in accordance with Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
More information about Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/ and https://business.safety.google/privacy/
Use of Microsoft AdvertisingWe use the Remarketing or "Similar Audiences" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. To perform the analysis of website usage, which forms the basis for creating interest-based advertisements, Google uses cookies. Through these cookies, visits to the website and anonymized data on website usage are recorded. No personal data of website visitors is stored. If you visit another website in the Google Display Network, you will be shown advertisements that are likely to take into account the product and information areas you previously accessed.
Your data may be transmitted to servers of Google LLC in the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified according to the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is based on your consent in accordance with Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
More information about Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/ and https://business.safety.google/privacy/
We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; "Microsoft") on our website.
Data processing serves marketing and advertising purposes and the purpose of measuring the success of advertising measures (conversion tracking). We learn the total number of users who clicked on one of our ads and were redirected to a page marked with a conversion tracking tag. However, this does not make it possible to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels, which enable analysis of your use of the website. When you click on a Microsoft Advertising ad, a cookie for conversion tracking is placed on your computer. This cookie has a limited validity and does not serve to personally identify you. If you visit certain pages of our website and the cookie has not yet expired, Microsoft and we can recognize that you clicked on the ad and were redirected to this page. This may involve collecting the following information: IP address, identifiers assigned by Microsoft (tags), information about the browser and device you use, referrer URL (website from which you accessed our website), URL of our website.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Microsoft has been certified according to the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is based on your consent in accordance with Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
More information about data protection and the cookies used by Microsoft can be found here.
Use of the Awin Partner Program
We use the partner program "Awin" of AWIN AG (Eichhornstraße 3, 10785 Berlin; "Awin").
If you click on an advertisement with a partner link, Awin sets a cookie for conversion tracking on your computer. The cookies serve the purpose of correct billing within the framework of the partner program by recording the success of an advertisement. The cookies recognize that you have clicked on the ad and the origin of the order can be traced back to the advertiser. Additionally, Awin uses so-called fingerprinting. This allows the device you are using to be recognized. Among other things, Awin can recognize that the partner link was clicked on or viewed on this website. Awin collects, among other things, your transaction data (such as, for example, order value, product type, distribution channel, use of a voucher) and your username in the form of a unique sequence of numbers, so that no identity can be recognized, but it includes information about specific user actions and the user's end device.
Your data may be transmitted to third countries, such as the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer is based, among other things, on standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is based on your consent in accordance with Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until the revocation.
The privacy policy with detailed information on the use of data by Awin can be found at https://www.awin.com/de/datenschutzerklarung.
We use the partner program "Awin" of AWIN AG (Eichhornstraße 3, 10785 Berlin; "Awin").
If you click on an advertisement with a partner link, Awin sets a cookie for conversion tracking on your computer. The cookies serve the purpose of correct billing within the framework of the partner program by recording the success of an advertisement. The cookies recognize that you have clicked on the ad and the origin of the order can be traced back to the advertiser. Additionally, Awin uses so-called fingerprinting. This allows the device you are using to be recognized. Among other things, Awin can recognize that the partner link was clicked on or viewed on this website. Awin collects, among other things, your transaction data (such as, for example, order value, product type, distribution channel, use of a voucher) and your username in the form of a unique sequence of numbers, so that no identity can be recognized, but it includes information about specific user actions and the user's end device.
Your data may be transmitted to third countries, such as the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer is based, among other things, on standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The use of cookies or similar technologies is based on your consent in accordance with Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is based on your consent in accordance with Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until the revocation.
The privacy policy with detailed information on the use of data by Awin can be found at https://www.awin.com/de/datenschutzerklarung.
Plug-ins and Miscellaneous
Use of Google Tag Manager
We use the Google Tag Manager on our website, provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google").
This application manages JavaScript tags and HTML tags used to implement tracking and analysis tools, among other things. Data processing serves the purpose of designing and optimizing our website to meet demand.
The Google Tag Manager itself does not store cookies and does not process personal data. However, it enables the triggering of other tags that can collect and process personal data.
For more information on terms of use and data protection, please click here.
Use of Google reCAPTCHAWe use the Google Tag Manager on our website, provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google").
This application manages JavaScript tags and HTML tags used to implement tracking and analysis tools, among other things. Data processing serves the purpose of designing and optimizing our website to meet demand.
The Google Tag Manager itself does not store cookies and does not process personal data. However, it enables the triggering of other tags that can collect and process personal data.
For more information on terms of use and data protection, please click here.
We use the reCAPTCHA service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website as part of a contract data processing agreement. The query serves the purpose of distinguishing between input made by a human and automated, machine processing. To do this, your input will be transmitted to Google and further used there. Additionally, your IP address and potentially other data required by Google for the reCAPTCHA service will be transmitted to Google. This data will be processed by Google within the European Union and may also be transferred to servers of Google LLC in the USA. The USA has an adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This serves the purpose of distinguishing between input made by a human and automated, machine processing. In the background, Google collects and analyzes usage data that Invisible reCaptcha uses to distinguish regular users from bots. To do this, your input is transmitted to Google and further used there. Additionally, your IP address and potentially other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
These data are processed by Google within the European Union and may also be transferred to servers of Google LLC in the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on § 25 Abs. 1 S. 1 TDDDG in conjunction with Art. 6 Abs. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent based on Art. 6 Abs. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
Further information about Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy
Use of Cloudflare
We use the Cloudflare CDN content delivery network from Cloudflare Inc. (101 Townsend St, San Francisco, CA 94107, USA; “Cloudflare”) on our website. This is a cross-regional network of servers in various data centers, which our web server connects to and through which specific content of our website is delivered.
The data processing serves the purpose of optimizing the loading times of our website and making our offer more user-friendly.
In doing so, the following information may be collected, among other things: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files).
Your data may be transmitted to the USA in individual cases. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Cloudflare has been certified according to the TADPF and has thus committed to complying with European data protection principles.
The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to these processing operations of your personal data at any time, for reasons arising from your particular situation, based on Art. 6 para. 1 lit. f DSGVO.
You can find more information on data protection when using Cloudflare at https://www.cloudflare.com/de-de/privacypolicy/.
Use of Google Maps
We use the Google Maps map embedding function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland, "Google") on our website.
This function allows the visual representation of geographical information and interactive maps. When calling up the pages into which Google Maps maps are embedded, Google also collects, processes, and uses data from visitors to the websites.
Your data may also be transmitted to the USA in the process. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
You can find more detailed information about Google's collection and use of data in Google's privacy policy at https://www.google.com/privacypolicy.html. There, in the Privacy Center, you also have the option to change your settings so that you can manage and protect your data processed by Google.
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website. YouTube is an affiliate of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website, with the "Enhanced Privacy Mode" option enabled. This means that YouTube does not store any information about visitors to the website. Only when you view a video are details transmitted to and stored by YouTube. Your data may be transmitted to the USA in certain cases. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is carried out with your consent based on Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
Further information on the collection and use of data by YouTube and Google, as well as your related rights and options for protecting your privacy, can be found in YouTube's privacy policy at https://www.youtube.com/t/privacy.
Use of Vimeo
We use plug-ins of Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; "Vimeo") on our website to integrate videos from the "Vimeo" portal.
When you access pages on our website that are equipped with such a plug-in, a connection is established to the Vimeo servers and the plug-in is displayed on the page by notifying your browser. This transmits your IP address and the information of which of our pages you have visited to the Vimeo servers.
If you are logged in to Vimeo, Vimeo assigns this information to your personal user account. When using the plug-in functions (e.g., by starting a video by activating the corresponding button), this information is also assigned to your Vimeo account.
Your data may be transmitted to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Vimeo has been certified under the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on § 25 Abs. 1 S. 1 TDDDG in conjunction with Art. 6 Abs. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent based on Art. 6 Abs. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
For more information on the purpose and scope of data collection, as well as further use and processing of data by Vimeo, and your related rights and options for protecting your privacy, please refer to Vimeo's privacy policy: https://vimeo.com/privacy
Integration of the Händlerbund Member Logo
On our website, the Händlerbund member logo (Händlerbund e.V., Kohlgartenstraße 11 - 13, 04315 Leipzig) is integrated. When you access our website, the browser used on your device automatically sends information to the Händlerbund e.V. server. This information is temporarily stored in a so-called server log file for 7 days. The following information is recorded and stored without your intervention until automated deletion:
- IP address of the requesting computer,
- date and time of access,
- name and URL of the retrieved file,
- website from which the access was made (referrer URL),
- browser used and, if applicable, the operating system of your computer and the name of your access provider.
Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of ensuring a uniform display of fonts on our website. To load the fonts, a connection to Google's servers is established when the page is accessed. This may involve the use of cookies. In this process, your IP address and information about the browser you use are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transmitted to the USA in certain cases. The USA has an adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25, Paragraph 1, Sentence 1 of the TTDSG in conjunction with Article 6, Paragraph 1, Letter a of the GDPR. The processing of your personal data is carried out with your consent based on Article 6, Paragraph 1, Letter a of the GDPR. You can revoke your consent at any time without affecting the lawfulness of the processing that took place prior to the revocation.
For more information on data processing and data protection, please visit https://www.google.de/intl/de/policies/ and https://developers.google.com/fonts/faq.
Use of an AI-powered speech assistant for receiving incoming calls
To automate the processing of telephone inquiries, we use the IONOS AI telephone assistant. This processes conversation content on our behalf to capture, forward, or respond to your request. This involves the use of automatic speech recognition (Speech-to-Text), semantic analysis (Natural Language Processing), and possibly text generation (Text-to-Speech).
Conversation content may be recorded, transcribed, or documented. This only occurs if you have been informed accordingly at the beginning of the conversation and continue the conversation. You can terminate the connection at any time to avoid processing.
In particular, your statements in the conversation, technical connection data (date, time, duration), and possibly voluntarily provided master data such as name or phone number are processed. Additionally, interaction data is processed, such as for conversation guidance or in case of interruptions. The legal basis is Art. 6 para. 1 lit. b DSGVO (for contract initiation or execution) and Art. 6 para. 1 lit. f DSGVO (legitimate interest in efficient and scalable communication).
To implement this technically, we use subcontractors, in particular for hosting, speech recognition, and semantic analysis. In this process, personal data may also be transmitted to the USA by the subcontractor. As a rule, this occurs on the basis of an adequacy decision pursuant to Art. 45 DSGVO, since the service providers are certified under the EU-U.S. Data Privacy Framework. If such a decision is lacking, the transmission occurs on the basis of standard contractual clauses pursuant to Art. 46 para. 2 lit. c DSGVO and additional protective measures. The requirements of Art. 44 DSGVO are complied with.
To improve speech processing, pseudonymized data may be used for training purposes. It is excluded or significantly impeded to trace back to individual persons. Automated decision-making within the meaning of Art. 22 DSGVO does not take place.
Storage only occurs for as long as it is necessary for the aforementioned purposes. Afterwards, the data is automatically deleted or anonymized.
Use of an AI-powered chat assistant
We use an AI-powered chat assistant on our website. If you make an inquiry, your inputs as well as – for logged-in customers – relevant order data from your customer account (e.g. order status, delivery information) will be used to answer your inquiry.
These data are processed on our behalf by the IONOS AI Model Hub, a service of IONOS SE, based in Germany. The processing takes place exclusively in German data centers of IONOS SE within the European Union. No transmission to third countries (e.g. to the USA) takes place. Your data will not be used to improve or train AI models and will not be passed on to third parties.
We have concluded an order processing agreement with IONOS SE in accordance with Art. 28 DSGVO; IONOS acts solely on our instructions. Further information on data protection at IONOS can be found at cloud.ionos.de/datensicherheit.
The chat assistant is only activated if you have agreed to at least the "Preferences" category within our cookie banner; you can revoke this consent at any time.
The legal basis for the processing is Art. 6 para. 1 lit. b DSGVO (initiation or execution of a contract) as well as Art. 6 para. 1 lit. f DSGVO (legitimate interest in efficient and user-friendly customer support). No automated decision-making within the meaning of Art. 22 DSGVO takes place. The data will be deleted as soon as they are no longer necessary for the aforementioned purposes.
Customer account Orders
Autofill and validation of address data
For the purpose of autofill and validation of address data, the following entered data is transmitted to Melissa Data GmbH, Cäcilienstr. 42-44, 50667 Köln during the ordering process and in the address management of the customer account:
- Street,
- House number,
- Postal code,
- City,
- Country
in order to ensure accurate and complete address data.
Reviews Advertising
Data collection when commenting or rating
When commenting on or rating an article or post, we collect your personal data (name, email address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting/rating and displaying comments/ratings.
By submitting the comment/rating, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us, without affecting the lawfulness of the processing that occurred prior to the revocation. Your personal data will then be deleted.
When your comment/rating is published, only the name you provided will be published.
Kupona
KUPONA GmbH, Frankfurter Strasse 8, 36043 Fulda uses cookie IDs for advertising purposes. We are jointly responsible with KUPONA for this. KUPONA collects movement data and technical parameters from users who use our web offer to display advertising tailored to their interests. It is not possible to infer the identity of the user. Users who carry pseudonymous KUPONA cookie IDs do not see more or fewer advertisements on the web, but the displayed advertising is more relevant and tailored to their interests. KUPONA's advertising opportunities are important for us to be able to advertise our own offer on the internet. All data is pseudonymized. You are not recognizable as a person. The legal basis for data processing is a legitimate interest. Objection to data processing is possible at any time under the following link: www.kupona.de/datenschutz/widerspruch
Referral marketing using reBounce
This website uses referral marketing through reBounce. When you click the "Back" button, you will be redirected to a page that displays product recommendations based on the products you previously viewed. To show you a corresponding product recommendation, a cookie is stored on your device when you click the "Back" button. Using the cookie, we process the information generated about the use of our website by your device, such as your screen resolution, approximate location, call of a specific webpage and/or products, as well as the products in your shopping cart, and process your access data, in particular your IP address, browser information, screen resolution, and the previously called website. Your data is also processed in this context by KUPONA GmbH (Kothenbachweg 6, 36041 Fulda, Germany), which provides the page with product recommendations. KUPONA GmbH acts as our processor and is limited in its authorization to process your data. With regard to the storage of and access to information on your device, the legal basis is § 25 (1) TTDSG; for further processing, the legal basis is Art. 6 (1) sentence 1 lit. a) DSGVO. You can find more information on data protection at KUPONA GmbH on their website at https://www.kupona.de/datenschutz/ and at https://www.kupona.de/dsgvo/. You can revoke your consent to the processing at any time by sliding the toggle under "Settings" of the consent tool back. You can find the setting options on this page in the "Overview of all personal cookies and your management options" section under "Change consent | Revoke consent". The lawfulness of the processing remains unaffected until the revocation is exercised.
Profity
Vouchers and special offers: As a thank you for orders, we enable you, via Profity, an offer from our partner adfocus GmbH, based in Zug, Switzerland, to access vouchers and special offers for shopping and receiving other services from other providers on the internet. To enable you to access this, when you place an order on our website, we integrate a corresponding note from adfocus via an encrypted connection, which exchanges data, such as in particular your Internet Protocol (IP) address, which can be personal data, with adfocus. Any personal data exchanged in this context serves solely to provide Profity in a permanent, secure, and reliable manner (legal basis according to the DSGVO, if and to the extent applicable: Art. 6 para. 1 lit. b and f DSGVO). Further information on the type, scope, and purpose of data processing can be found in Profity's privacy policy.
Attribution and Customer Journey Tracking attriXus / Campaign Tracking
We use the services of attriXus GmbH (Siechenstraße 14, 96052 Bamberg, Deutschland) to conduct effective market research/analysis, collect statistical data for campaign tracking, or optimize the user experience of our offer. This is done using pseudonymous usage profiles, which use no personal, but only anonymized or pseudonymized data. This may involve the use of so-called cookies and/or comparable technologies. In particular, the following user data is collected:
- URLs of the visited websites
- Time of visit to these websites
- Views, clicks, and interactions with the advertising material of advertisers
- Visits to advertisers' websites, including possible transfer of product IDs
- Online legal transactions with advertisers
- Shortened IP (Internet Protocol) address, based on which:
- General geo-information (country of origin, region/state, city)
- Internet access provider
- Access speed (Cable/DSL, Dialup, Cellular, Corporate)
- Browser or user client information, including:
- Browser type (Google Chrome, Microsoft Edge, Firefox, Safari, etc.)
- Operating system (Windows, Apple OS, Linux, etc.)
- Device (Desktop, Android phone, iPhone, Android tablet, iPad, etc.)
- Preferred languages
- Screen resolution
attriXus GmbH will use the transmitted data on our behalf, in particular, to realize campaign tracking with attriXus (tracking system). All of the above-mentioned data will be collected exclusively for this purpose and stored without personal reference.
The legal basis for the processing of personal data is Art. 6 Abs. 1 lit. a) DSGVO in conjunction with § 25 TTDSG. The data will not be used to personally identify the visitor to this website.
You can opt-out of the collection of campaign tracking by attriXus GmbH using the attriXus tracking system, as well as prevent the processing of this data, by performing an opt-out under the following link: https://d.attrxs.de/privacy/v0rur7gqspb3/ or by deactivating the setting in the so-called Consent Management Tool for attriXus.
This objection remains valid as long as the corresponding opt-out cookie is not deleted. This cookie is set for the domain, per browser, and user of a computer. If you access our website from multiple devices and browsers, you must therefore object to data collection separately and again on each of these devices and in each browser.
Disclosure of phone number to shipping companies for contact during delivery
We offer you the option to voluntarily provide your phone number during the ordering process to enable smooth delivery by the shipping company. Your phone number will only be disclosed to the shipping company commissioned with the delivery if you have explicitly consented to this. The disclosure is solely for the purpose of coordinating delivery dates by phone or clarifying potential delivery issues and is based on your consent in accordance with Art. 6 Abs. 1 lit. a DSGVO.
Disclosure of phone number to shipping companies for contact when using express shipping
When shipping by express, providing your phone number is required, as short-term delivery coordination by the shipping service provider is necessary. Without providing your phone number, express shipping is not available.
Disclosure of phone number to shipping companies for contact when shipping to third countries (outside the EU/EEA)
For deliveries to countries outside the European Union or the European Economic Area, the phone number may also be required for customs purposes. Without a valid phone number, there may be delays or problems with delivery by customs. In these cases as well, data disclosure only occurs on the basis of your consent.
You can revoke a given consent at any time with effect for the future by contacting us or the respective shipping company. The lawfulness of the processing that occurred prior to the revocation remains unaffected.
Payment service providers
Use of Cookiebot
We use the consent management tool Cookiebot from Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark; "Cookiebot") on our website.
The tool allows you to grant consent to data processing via the website, in particular the setting of cookies, and to exercise your right of revocation for previously granted consents. Data processing serves the purpose of obtaining and documenting the necessary consents for data processing and thus complying with legal obligations.
To do this, cookies may be used. This may involve collecting and transmitting the following information to Cookiebot, among other things: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. These data will not be passed on to other third parties.
Data processing is carried out to fulfill a legal obligation based on Art. 6 (1) lit. c DSGVO.
For more information on data protection at Cookiebot, please visit: https://www.cookiebot.com/de/privacy-policy/
Analysis Ad Tracking Affiliate
Use of Google Analytics 4
We use the Google Analytics 4 web analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. To this end, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet use.
This may include the collection of the following information: IP address, date and time of page access, click path, information about the browser and device you use, visited pages, referrer URL (website from which you accessed our website), location data, purchase activities.Your data may be linked by Google with other data, such as your search history, personal accounts, usage data from other devices, and all other data Google has about you.
Google will shorten your IP address within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transferred.
Google uses technologies such as cookies, browser storage, and tracking pixels that enable the analysis of your website use.The use of cookies or similar technologies is carried out with your consent based on Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO.
The processing of your personal data is carried out with your consent based on Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that occurred prior to the revocation.
The information generated about your use of this website is usually transferred to a Google server in the USA and stored there. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF).Google has certified itself under the TADPF and has thus committed to complying with European data protection principles.Both Google and US government agencies have access to your data.
More detailed information about terms of use and data protection can be found athttps://policies.google.com/technologies/partner-sitesand athttps://policies.google.com/privacy?hl=de&gl=de.
Use of Google Ads Enhanced Conversions
We use Enhanced Conversions from Google Ads on our website. This is a feature that uses additional, data-protection-compliant information to measure conversions. If you complete a conversion (e.g., a purchase) on our site, certain information such as your email address, name, or address – provided you have transmitted this to us during the ordering process – can be hashed (encrypted) in a data-protection-compliant manner and transmitted to Google.
The goal is to improve the accuracy of conversion measurement and thus better track and optimize the performance of our advertising campaigns. The data processing is carried out on the basis of Art. 6 para. 1 lit. a DSGVO (consent), provided you have given us your consent via the cookie banner.
Further information on data processing by Google as part of Enhanced Conversions can be found in the Google Privacy Policy and under the Information on Enhanced Conversions in Google Ads.
Use of Microsoft Advertising
We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; "Microsoft") on our website.
Data processing serves marketing and advertising purposes and the purpose of measuring the success of advertising measures (conversion tracking). We learn the total number of users who clicked on one of our ads and were redirected to a page marked with a conversion tracking tag. However, this does not make it possible to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels, which enable analysis of your use of the website. When you click on an ad placed by Microsoft Advertising, a cookie for conversion tracking is stored on your computer. This cookie has a limited validity and does not serve to personally identify you. If you visit certain pages of our website and the cookie has not yet expired, Microsoft and we can recognize that you clicked on the ad and were redirected to this page. This can include the collection of the following information: IP address, identifiers assigned by Microsoft (tags), information about the browser you use, and the device (device) you use, referrer URL (website from which you accessed our website), URL of our website.
Your data may be transmitted to the USA in certain cases. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Microsoft has been certified under the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on Section 25 (1) sentence 1 TDDDG in conjunction with Article 6 (1) lit. a DSGVO. The processing of your personal data is carried out with your consent based on Article 6 (1) lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until revocation.
For more information on data protection and the cookies used by Microsoft, please see here.
Use of Google reCAPTCHA
We use the reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The query is used for the purpose of distinguishing between input made by a human and automated, machine processing. To do this, your input is transmitted to Google and further used there. In addition, your IP address and, if necessary, other data required by Google for the reCAPTCHA service are transmitted to Google. These data are processed by Google within the European Union and may also be transferred to servers of Google LLC in the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has been certified under the TADPF and has thus committed to complying with European data protection principles.
The use of cookies or similar technologies is carried out with your consent based on § 25 Abs. 1 S. 1 TDDDG in conjunction with Art. 6 Abs. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent based on Art. 6 Abs. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing that took place based on the consent until the revocation.
More information about Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy.
Data Subject Rights and Storage Period
Duration of storage
After complete contract fulfillment, the data will initially be stored for the duration of the warranty period, then, taking into account statutory, in particular tax and commercial law retention periods, and then deleted after the expiration of the period, unless you have consented to further processing and use.
Rights of the data subject
You have the following rights under the conditions of the law according to Art. 15 to 20 DSGVO: Right to information, to correction, to erasure, to restriction of processing, to data portability.
Additionally, you have a right to object to the processing according to Art. 21 Abs. 1 DSGVO, which is based on Art. 6 Abs. 1 f DSGVO, as well as to the processing for the purpose of direct marketing.
Right to lodge a complaint with the supervisory authority
You have, pursuant to Art. 77 DSGVO, the right to lodge a complaint with the supervisory authority if you are of the opinion that the processing of your personal data is not lawful.
A complaint can be lodged, among other things, with the supervisory authority responsible for us, which can be contacted at the following address:
Bavarian State Office for Data Protection Supervision (BayLDA)
Promenade 18
91522 Ansbach
Tel.: +49 981 1800930
Fax: +49 981 180093800
E-Mail: [email protected]
Right to Object
If the personal data processing operations listed here are based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to these processing operations at any time, for reasons arising from your particular situation, with effect for the future.
After an objection has been made, the processing of the affected data will be terminated, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defense of legal claims.
Overview of All Personal Cookies and Your Management Options
